
Co-op
Guerilla

Co-op – Press for Adventure Podium
Brief
Co-op needed an engaging, interactive element for an advertisement encouraging people to seek adventure. The piece had to dispense cards or tokens when activated.
Our Approach
We created a card dispenser disguised as a podium with laser-cut steel and powder coating. Push buttons invited passers-by to “Press for Adventure,” releasing a card that directed them to a surprise activity or location. 3D-printed components ensured smooth mechanics.
Impact
The installation provided a fun, gamified touchpoint for the campaign, highlighting how simple interactivity can enhance brand engagement.