In collaboration with Cirkle PR, we designed and built an unforgettable brand experience for the Birds Eye Chicken Shop launch. Guests entered through a mock freezer aisle, fully stocked with ice and Birds Eye products, before discovering a hidden chicken shop.
Beyond the reveal, we created a house party space, complete with five unique lounge setups, transforming the experience into a full-scale celebration. From design and fabrication to installation, The Syrup Room brought every element to life, crafting an immersive activation that took guests from supermarket chill to house party thrill.
